MindSquire
Comedy duo, Brady Arthur and Seth Goblin, behind one of the most shared IRL prank channels online.
Comedy · YouTube · Updated Oct 6, 2026 · Ames Create network
MindSquire is a comedy duo, Brady Arthur and Seth Goblin, with a team of editors behind one of the most viral IRL prank channels online. YouTube is home base, where the top video has passed 59 million views and an average upload does around 400,000, with TikTok and Instagram alongside. Ames Create represents them for brand partnerships.
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Questions people ask
Who is MindSquire?
MindSquire is a comedy duo, Brady Arthur and Seth Goblin, with a team of editors behind one of the most viral IRL prank channels online. YouTube is home base, where their top video has passed 59 million views, with TikTok and Instagram alongside. Ames Create represents them for brand partnerships; the live numbers are on their media kit.
Who are the members of MindSquire?
Brady Arthur and Seth Goblin, plus the editors who turn a day of filming into a video. Seth also runs his own solo channels.
Is MindSquire banned from Walmart?
“Banned from Walmart” is the title of one of their own videos, and the reason the search exists. Watch the video for what happened. Anything beyond it is a question for Walmart.
Why is MindSquire banned from Walmart?
For filming in the stores, and the ban is real. Brady Arthur and Seth Goblin are both formally banned for life from every Walmart, and they were told the stores use facial recognition, so walking into one would get them caught right away. That comes from Brady and Seth, by way of our team. The video the search comes from, “I Got Banned From Every Store”, shows how it started: they were told filming is not allowed and to leave.
Is MindSquire real or fake?
The most searched question about them, and they like it that way. The comment section argues about it under every upload, which is part of the point. Watch and decide.
What is MindSquire’s net worth?
They do not publish a number and neither do we. The business is YouTube, brand partnerships and the audience that shares every upload. Brands can reach our team.
Where can I watch MindSquire?
YouTube @MindSquire, TikTok @mindsquire, Instagram @mindsquire.
How do brands work with MindSquire?
Through Ames Create. If your brand can survive being in a bit, they will put you in one. Read the media kit, then reach our team or email brandon@amescreate.com.
Our read
MindSquire is in the Ames Create network. This is our view, not a fact table.
The format. Brady and Seth keep the bit simple enough to fit in a title, which is why their titles get searched. Two people, a public place, a straight face, and an editing team that turns a day of filming into a video that moves.
Why it travels. The real-or-fake argument runs under every upload and never resolves, so every upload restarts it. Their clips get reposted on every platform by people who never subscribed, and that is where a lot of the reach comes from.
Brand fit. Brands that can survive being in a bit. Retail, food, gaming, anything with a storefront. If the product is part of the prank, it is in the video; if it is not, it is not.
From our team
- The 2027 creator playbookHow we would start in comedy today. Free.
- The DoorDash x Nike Tech campaign, explainedA parody we made, and why it worked.
- What a YouTube sponsorship paysOur free rate calculator, for your own page.
- How brands get creator work rightOur notes on campaigns that land.
Related creators
| Brady ArthurPrankster and comedy creator who co-founded the public-prank channel MindSquire with Seth Goblin, and posts skits on his own channels. | Comedy |
| Seth GoblinComedy creator and MindSquire co-founder. | Comedy |
| FiredByFridayCorporate satire creator. | Comedy |
| SeanSauceComedy creator going viral since 2016, first behind the camera and now in front of it. | Comedy |
| Khan AsadiPrank creator who films stunts and awkward conversations with strangers in stores, malls and campuses, and live streams the rest. | Comedy |
| Fred BeyerYouTube prankster, known as Derf, who films loud public stunts and trolls sports fans and athletes in long videos. | Comedy |
| Ross SmithComedy creator from Columbus, Ohio who has made videos with his grandmother, Granny, since the Vine days. | Comedy |
| Deshae FrostSeattle-raised comedian, prank YouTuber and daily Twitch streamer who also played Darryl on CBS’s S. | Comedy |
| Ivan VolkovStand-up comic who went viral as a Kill Tony bucket pull in 2026, performing deadpan one-minute sets in a thick Russian accent, and who now posts a parody news show called Volkovision. | Comedy |
Sources: MindSquire’s YouTube, TikTok and Instagram channels; MindSquire media kit, Ames Create.
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