Krissy Cela
Personal trainer and fitness creator who founded the women’s activewear brand Oner Active and the strength training app EvolveYou, first launched as Tone & Sculpt.
Fitness · Instagram · Updated Oct 23, 2026
Krissy Cela is a personal trainer and fitness creator who started posting her workouts while studying for a law degree and turned that audience into two companies: the women’s strength training app EvolveYou, launched as Tone & Sculpt in January 2019, and the activewear brand Oner Active, founded in 2020. Business Insider reported in September 2024 that the two businesses made over $70 million combined the year before. As of October 2026 she is still Oner Active’s founder, the brand runs a flagship store in New York and a schools program called Project Power, and EvolveYou lists her as a coach based in Miami. She has about 3.3 million followers on Instagram.
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Questions people ask
Who is Krissy Cela?
Krissy Cela is a certified personal trainer and the founder and creative director of Oner Active, a women’s activewear brand built around weight training. Her publisher’s author page says she started posting her workouts on social media while studying for a law degree, launched the Tone & Sculpt app in January 2019 and wrote two books, Do This for You and Happy Healthy Strong. Tone & Sculpt was renamed EvolveYou in April 2022, per Business Insider.
What happened to Krissy Cela? Where is she now?
Nothing dramatic has happened to Krissy Cela on the record as of October 2026: she moved from posting workouts to running companies. Oner Active’s about page still names her as founder and lists a London HQ, a 2,000-plus community festival in LA and Project Power, a schools program it rolled out across the UK; the brand also runs its first flagship store on Bond Street in New York. In an August 22, 2026 piece for Marie Claire UK, she wrote that Project Power had visited more than 50 schools, reached nearly 5,000 students and gifted more than 18,000 Oner kits to teenage girls. EvolveYou still lists her as one of its coaches.
What happened to Krissy Cela and Promix? Why did she leave Promix?
As of October 2026, we could not find a sourced account of a Krissy Cela and Promix partnership, an ownership change or a split, in trade press or on pages of hers we could open, so we do not repeat one. What is public about her supplement deals: Fit Tech reported in 2020 that she had worked with the supplements company Women’s Best for two years. Her own businesses are Oner Active and EvolveYou, and neither lists Promix as an owner or partner on its site.
Why did Krissy Cela leave Gymshark?
We could not confirm from a source we use that Krissy Cela was a Gymshark athlete, and as of October 2026 she has not discussed an exit on the record. What is public: she told The Kara Goldin Show that she spent years as a brand ambassador before co-founding Oner Active, and that she started the brand asking why every billion dollar activewear brand was founded by men. Oner Active launched in 2020, funded from her own savings with no outside investment, per Business Insider.
How much money does Krissy Cela make?
Krissy Cela does not publish her personal income. The business figures on the record are from Business Insider in September 2024: Oner Active made just under $60 million in revenue in 2023, EvolveYou made $11.2 million in its 2022/23 fiscal year, and the two combined made over $70 million. The same report says she is Oner Active’s majority stakeholder and that her first product, workout PDFs sold in February 2017, made £10,000 ($13,000) in the first hour. Those are company revenues, not her pay.
Who is Jack Bullimore to Krissy Cela?
As of September 2024, Jack Bullimore was Krissy Cela’s business partner. Business Insider reported in September 2024 that she and Jack Bullimore started selling workout PDFs together in February 2017 and that he is still her business partner. Oner Active itself was co-founded in 2020 with the brothers David and Lukas Kurzmann, per the same report.
Where is Krissy Cela from, and where does she live now? Why did she move to Miami?
Krissy Cela was born in Albania and grew up in England, per Famous Birthdays. Athletech News described her as London-based in November 2024, and Business Insider said she split her time between London and LA. As of October 2026, EvolveYou lists her as a coach based in Miami, USA. She has not explained the move to Miami in anything we could source, so we do not guess.
Is Krissy Cela married? Who is her husband?
Yes, Krissy Cela referred to her husband in a November 2024 interview with Athletech News. He is not a public creator in anything we could source, so we do not name him.
How old is Krissy Cela? When is her birthday?
Krissy Cela is 32. She was born on October 7, 1994, per Famous Birthdays. She has not published her height, and we found no reliable source for it.
What is Krissy Cela’s real name?
Krissy Cela is the name she works under, and no other full name has been published by her or by major press.
Where can I watch Krissy Cela?
Krissy Cela’s workouts and day-to-day posts are on Instagram @krissycela and TikTok @krissycela, and her vlogs are on her YouTube channel, which she started in July 2017 per Famous Birthdays. Her training programs are in the EvolveYou app, and her clothing is at Oner Active.
What is Krissy Cela’s net worth?
Krissy Cela does not publish a net worth number, and neither do we.
What about Krissy Cela’s exes, her dog or her personal life?
Not something we cover.
Who represents Krissy Cela?
As of October 2026, we did not find a named talent agency or manager for Krissy Cela in trade press or on the pages of hers we could open, and her books are published by Hachette. Ames Create does not represent her; we cover her because people keep asking what happened to her deals and where she went, and the answer on the record is that she built her own brands. If that changes, this entry will say so.
Our read
Ames Create does not work with Krissy Cela. This is our view, from a team that works on creator brands for a living.
The format. Gym workouts filmed to check her own form, posted for accountability, then packaged: first as PDF guides, then as an app, then as the clothes she trains in. The content and the products are the same thing, which is why the audience followed her from a feed to a subscription to a checkout.
Why it travels. Strength training for women is a clear, searchable lane, and she was early to it. A follower who copies a workout can open the app for the full program and see the leggings in the same video, and the community events and school visits give the brand stories that are not just product shots.
Brand fit. Limited, and that is by design. She owns an activewear brand and a fitness app, so competing apparel, gym wear and training apps are out. Her past supplement work with Women’s Best shows the category she has partnered with before, but at this size she is more likely to sell her own products than read someone else’s ad.
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Sources: Famous Birthdays; Business Insider via AOL, September 16, 2024; Athletech News, November 5, 2024; Marie Claire UK, August 22, 2026; Fit Tech, 2020; The Kara Goldin Show; Hachette author page; Oner Active about page and NYC flagship page; EvolveYou. Follower counts via Social Blade, October 2026.
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