Is my TikTok engagement good?
TikTok Engagement Rate Calculator: by views and by followers, from your handle
Type your TikTok handle or your numbers. See your engagement rate by views and by followers, next to what published TikTok benchmarks call normal for your size.
TikTok Engagement Calculator
Ready- Free
- No account
- Works at any size
What you get back
ExampleYour engagement rate, two ways
- By views
- 10.7%
- By followers
- 15.84%
- Likes
- 3,805
- Comments
- 93
- Views
- 36,400
The median of your last 12 TikToks. Not your best one.
What is a good engagement rate on TikTok?
By views, about 8.88% to 13.05% for creators, falling as accounts grow (Modash medians), and 4.2% on average across all sizes when shares and saves are counted (Socialinsider). TikTok is measured by views because a video reaches far past your followers. Here is every published figure, and what each one divides by.
| Source | Who was measured | Counts, divided by | All sizes |
|---|---|---|---|
| Modashdata from November 2025 | Creator profiles | Likes and comments, by views | By size only (below) |
| SocialinsiderApril 2026 | The profiles in its dataset | Likes, comments, shares and saves, by views | 4.2% average |
| QuidMarch 2026 | Brands | Every interaction, by followers | 2.01% median |
Socialinsider: It counts shares and saves, which this calculator cannot see, so your number reads a little low beside it.
Your TikTok engagement rate, and what it sits beside
One number means little without knowing how it was measured. This is what comes back when you type a handle or your numbers.
01
Your rate, two ways
By views and by followers, worked out the same plain way: likes plus comments on a typical post.
02
TikTok benchmarks, side by side
Each line names who was measured and what was counted, beside the rate of yours it can fairly be compared with.
03
A real number at any size
Three posts or three hundred. It works out a rate from what you have and says how many posts it rests on.
04
Where to go next
A rate is your average. The audit picks up from there and shows which posts beat it.
How it works
Type your handle or your numbers
A handle lets us read your recent public posts. Typed numbers work too, with no limit.
We work out both rates
Likes plus comments on a typical post, divided by its views and by your followers.
You see where you sit
Your rates beside what named sources have published for TikTok, for accounts your size where they print it.
Built by our team
What makes it worth using
Two rates, because there are two
By followers and by views are different measures, and published benchmarks are split between them. You get both.
It compares. It does not grade
No score and no letter. Your number, the published number, and whether you are above, near or below it.
Every benchmark is attributed
Who published it, who they measured, what they counted and when. None of the figures is ours.
Small accounts get an answer
One post with likes on it is enough for a rate. Typed numbers always work, with nothing sent to us.
TikTok engagement rate by follower count
As each source printed it. Find your size, then compare with the rate of yours that is divided the same way.
| Followers | Modash, median by views | Socialinsider, average by views |
|---|---|---|
| 1K to 5K | 13.05% | 4.4% |
| 5K to 10K | 11.17% | 4% |
| 10K to 50K | 8.88% | 3.9% |
| 50K to 100K | 7.63% | 3.75% |
| 100K to 500K | 7.03% | · |
| 100K to 1M | · | 3.95% |
| 500K to 1M | 6.52% | · |
| over 1M | 6.52% | · |
Last checked: October 2026. A dot means that source does not print that size.
The TikTok engagement rate formula
Two formulas with the same name. On TikTok, start with the one by views.
By views: (likes + comments) ÷ views × 100, for each recent video, then the median. This is how creator benchmarks on TikTok are printed.
By followers: (likes + comments on a typical video) ÷ followers × 100. Useful for seeing how much of your own audience responds, and how brand reports are printed.
The calculator above does both from your handle, so you never have to add up a column of videos by hand.
Then find the posts doing the work
A rate is your average across posts.
The TikTok Audit shows which of your last 12 posts beat your normal and what they have in common, so you can make more of them.
Questions people ask
What is a good engagement rate on TikTok?
By views, Modash prints a median of 13.05% for creators with 1,000 to 5,000 followers and 8.88% at 10,000 to 50,000. Socialinsider prints 4.2% on average for all sizes, counting shares and saves too. Compare with the line that is divided the same way as yours.
How do you calculate engagement rate on TikTok?
Add the likes and comments on a video, divide by that video’s views and multiply by 100. Do that for your recent videos and take the median, so one that took off does not lift it. That is the rate by views, the usual TikTok measure. Divide by followers instead and you have the rate by followers.
Should TikTok engagement be measured by views or followers?
By views, mostly. A TikTok is shown to people far beyond your followers, so dividing by followers can give a rate over 100% on a video that took off. By followers still says how much of your own audience responds, so the calculator shows both.
Is 10% engagement good on TikTok?
By views, it is a little under the creator medians Modash prints for the smallest accounts (13.05% at 1,000 to 5,000 followers, 11.17% at 5,000 to 10,000) and above them from 10,000 followers (8.88% at 10,000 to 50,000). Rates fall as accounts grow, so a lower number on a bigger account is normal.
Why does my TikTok engagement rate look low?
Usually because it is being compared with the wrong line. Socialinsider counts shares and saves, which no public lookup can see, so your likes and comments rate reads a little low beside it. Brand figures like Quid’s are divided by followers. Read the line that measures what yours measures.
Does engagement rate change what brands pay on TikTok?
It can move you within your range. The price is built on the views a video usually gets, and strong engagement is a reason to quote the upper half. The TikTok Rate Calculator works out the range from your handle.
Is the TikTok Engagement Rate Calculator free?
Yes, with no account and no login. Typed numbers have no limit. Handle lookups are a few a day each. If your views fell lately, the Views Drop Checker shows whether it is a real drop.
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Type your handle. See if your views really dropped, and what changed.
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When should I post?
Type your handle. See when your own posts do best, in your time zone.
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When a brand gets in touch
From our research
- Brand deal ratesWhat brands actually paid, from 124 deal conversations our team had
- Video hooks that workWhat 1,239 top videos open with
- The creator indexWho creators are, how big they are and what they make, sourced
- What makes a video go viralThe feelings and pacing behind 1,261 top videos
- What top videos show in the first frameWhat viewers see before a word is said, now that YouTube counts a view from frame one
- Short-form video formats that workThe formats behind 1,108 top short-form videos
Who made this. Ames Create is an independent creative studio. Working with creators on brand deals and on what to make next is part of what our team does every week, and this tool checks the same things we check. It is free at any size. How we work with creators
Last updated .